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4. How do you make good software?

Good software isn’t a precondition for success in the software industry. Otherwise, we’d have more of it. Good software can be made well, every release successful, and still fail because the market size isn’t big enough. Good software can be driven out of existence by a cluttered VC-funded freemium alternative or a half-baked shoddy Open-Source-Software version. Free beats ‘good’ every time. Good software can fail if it’s marketed incorrectly, priced too high, or doesn’t run on an appropriate platform.

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