How To Make Perfume Boxes Trendy?

Perfume boxes come in various designs and styles, but there are many things you need to keep in mind while placing an order for your perfume boxes packaging (Opens in a new window). This is one of those industries that ships to other parts of the world because of the popular demands.

Many celebrities have jumped into this industry and made quite a name in the business for two reasons; they use excellent fragrances and have the most beautiful fragrance boxes.

If you are looking for ways to create perfume boxes, we are here to help you. We have mentioned some ways to make your boxes trendy, but before that, you must know why perfume boxes are essential for sales.

Why Perfume Boxes Are Important For Sales?

When we talk about packaging, the two words that come to mind are “protection” and “elegance.” And it is true. Packaging can be summed up in these two words if you like to give an alternate name.

Your perfume boxes need both of these essences to be customers’ favourites. Perfume bottles always need protection because they are fragile and can get dusty. Your customers won’t be taking these perfume boxes to flights without the boxes because of the danger of the bottles being damaged. Therefore, you need sturdy packaging to increase your customer’s attention and prove you are the brand they must look forward to.

However, wrapping a mundane packaging box around your perfume bottles might not be an attractive way. It would help if you had good designs and creative ideas for your perfume boxes design for better ROI. Here are some ways you can create trendy perfume boxes for your fragrances.

Use Trendy Designs

Keep an eye on the trends these days. See what the customers are craving these days. Do they want flashy colours, or are they looking for a more subtle packaging design? Whatever the trend is, jump on it to get better reach.

Customers often tend to move towards the products that display what they need. Be it the colour they have been looking for or a specific finishing code. If they love to have embossed designs on boxes, ensure the use of embossing on your perfume boxes.

You can also create your identity by using one specific colour throughout the boxes with other colours. Sometimes all a customer wants are just some little illustrations on one side, but the other times they look for gigantic designs.

You can also get in touch with the packaging companies to see what designs are currently trending or use the online search engine to look at these options you can incorporate into your perfume boxes.

Use Coordinated Colours

Another way of having trendy perfume boxes is to use coordinated colours. This means that the unique ingredients inside your fragrance can be used as an illustration and colour on the perfume box. This way, you can make your packaging speak for everything necessary.

For example, if you use rose in your fragrance, adding the rose pink with some dropping petals might look fascinating to the customers. It is a crucial way to have shelf impact as well. Because in this way, a customer will be able to identify what is the primary and essential element used inside the perfume.

You can do the same for other boxes as well. You can also use this strategy to create your brand’s identity because not everyone uses illustrations and colours of the ingredients on packaging boxes.

Another way to make these boxes customers’ favourite is to use the following finishing codes on your perfume boxes:

• Foil Stamping

• Embossing

• Debossing

• Matte

• Gloss

Foil Stamping

Give your logo a royal look. Use gold or silver foiling to add an elegant touch to the perfume boxes. You can ask the packaging company to have foil stamping on your logo for a better standout in the market.

Embossing

Use embossing if you want an outward texture effect on your perfume boxes. This style helps create a sophisticated look and can be used on anything you want. You can raise your brand’s logo through embossing or your perfume’s name.

Debossing

An indented style on your perfume box to make it prominent involves using debossing on the boxes. You can deboss your logo or perfume’s name for a better look. It adds a nice and royal touch to the perfume boxes.

Matte

If you want a sophisticated and decent outlook on your perfume boxes, you must try this matte finishing. You can use it in any colour, but it mostly looks perfect in dark and dull colours. A matte look creates a sober touch to the packaging without fingerprints or glares.

Gloss

You must try gloss to add a shiny outlook to your perfume boxes. Gloss can be used on any colour you like, but using it on flashy colours might help you enhance the look of your boxes. Placing these gloss-finished boxes under the perfect light will add a nice shine. This will help in attracting customers as well.

But sometimes gloss can add a glare that might not be good for the eyes. And it produces fingerprints that may give an ugly look.

Keep An Eye On Fellow Brands

Look at your fellow brands and see what boxes they use. You may see the packaging type they are using alongside the designs and colours. Look which techniques they are using that are helping them in getting the desired sales.

You also have to consider why a particular brand is not generating enough sales and how it can be solved. Using all these dos and don’ts in your packaging will help you create the perfect customer choice perfume box they are looking for.

Choose Premium Box Type

A few of the excellent packaging boxes for your perfume packaging are:

• Corrugated Cardboard

• Rigid Boxes

Corrugated Cardboard

If you are looking for extra protectiveness, you can use corrugated cardboard. An advanced form of cardboard with a corrugated flute will ensure the safety of your perfume boxes. There are generally four types of corrugated cardboard you can use for your perfume boxes:

• Single Face Corrugated Cardboard

• Single Wall Corrugated Cardboard

• Double Wall Corrugated Cardboard

• Triple Wall Corrugated Cardboard

Single Face Corrugated Cardboard

It is mainly used to keep the products safe and not to make packaging boxes. Single face corrugated cardboard has one flute sheet and one cardboard sheet wrapped around the product for extra protectiveness. You can use it to wrap around your perfume bottles as well.

Single Wall Corrugated Cardboard

One flute layer with two cardboard sheets is what makes single corrugated cardboard. You can use this type for your perfume boxes as they are sturdy packaging materials. This type of cardboard is also sustainable and cost-effective, which helps brands in saving money.

Double Wall Corrugated Cardboard

If you are shipping your perfume bottles to other places or if the bottles are fragile, you must use sturdier packaging than single-wall cardboard. Using double wall corrugated cardboard means you will have two layers of flute and four cardboard sheets. This packaging makes it very hard for water to reach the products and keeps an optimum level of safety around the product.

Triple Wall Corrugated Cardboard

Most brands use glass perfume bottles because they are elegant and they are an eco-friendly solution as well. For the glass’s safety, you must keep sturdy packaging around. Triple wall cardboard might help you in such a regard. This type of packaging can be used because it has three flute layers with six cardboard sheets. This provides an optimum level of protection.

To save money, you can also get these boxes at wholesale rates from wholesalers and manufacturers.

Rigid Boxes

If you are launching a premium perfume collection for a special occasion, you must use rigid boxes for its packaging. Rigid boxes might be a little costly, but they serve the purpose of elegance and royalty to a large extent. These boxes are also very sustainable, making them an excellent option for your fragrance boxes. You can also use these boxes because they have an optimum resistance level toward external pressure and other harsh factors like water and snow.

Use Unconventional Styles

Using fabric for your perfume packaging is one of the unconventional styles to go for. The fabric alone cannot keep the perfume bottles safe, although they are an elegant choice. But you can use them around your perfume boxes as extra protection for class and elegance.

Using silk is an excellent option as silk is already a royal type of clothing. You can use various shiny colours to attract customers and make pouches. Use these instead of ordinary bags so customers would love to shop from your brand for perfumes.

They can also be used as gift items, and customers can use these silk pieces for other creative purposes.

Choose Sustainability

Avoid plastic bottles if you are looking to be customers’ favourites. They do not love a brand that uses non-biodegradable materials in their manufacturing. But there is more than just avoiding plastic bottles. To be completely sustainable, you must use sustainable packaging boxes and avoid plastic packaging.

The printing ink must be soy based so that the use of petroleum can be diminished. With these steps, you will be able to attract a larger audience and make a good name in the industry because everyone loves to support a good cause.

You will be applauded for your thoughtful packaging; hence, you can kill two birds with one stone. You can get the desired sales and help in saving the ecology simultaneously.

Summarising The Discussion

You can use the ideas mentioned above for trendy perfume boxes to attract customers. You can play with colours, packaging types, and styles to create a name and identity for your brand.