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Understanding how to set your rates as a freelance creative

This week, the BRICKS team shares their tips and advice for working out what you should charge as a freelancer.

Apologies for the Saturday email this week – we experienced some technical difficulties yesterday!

Deciding what to charge is one of the biggest challenges of being a freelancer. On the one hand, you need to pay your rent and bills, so you don’t want to undercharge and worry that others are making more than you. On the other hand, you also don’t want to price yourself out of the market and turn away prospective clients.

Of course, everyone's level of skill, expertise and experience is different, so you can’t assume that one specific rate will apply to every creative. There’s no one correct methodology to use when working out how much you should be paid as a freelancer, but below our team shares their tips for navigating and negotiating your rates from their experiences working as freelancers in industry and as agents on BRICKS Collective (Opens in a new window).

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