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9. Research & taste

The solution? Exposure hours. The number of hours each team member is exposed directly to real users interacting with the team’s designs or the team’s competitor’s designs. There is a direct correlation between this exposure and the improvements we see in the designs that team produces. (Spool, 2011)

Fast Path to a Great UX – Increased Exposure Hours (S'ouvre dans une nouvelle fenêtre)

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